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Monoplan AG

Brand storytellingCreative translationVertical video

Pineroll translated Monoplan's design-led brand world into vertical storytelling that remains precise, premium, and commercially usable in short-form environments.

The challenge

Architecture and design brands depend on pace, detail, and composition in ways that do not automatically translate to short-form video. The creative needed to preserve that discipline while still functioning in performance-oriented environments.

The solution

We translated the brand into vertical-first storytelling with clearer human entry points, better pacing, and more deliberate visual hierarchy. That helped the work stay premium while becoming more usable for feed-native distribution and future growth activity.

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